We are an independent spirits brand, dedicated to high quality products that are sourced ethically and sustainably.
If you can dream it, you can do it.
Simplicity is the ultimate sophistication.
The best way to predict the future is to create it.
Humble to be armed.
Shoot for the moon, if you miss you will land among the stars.
If at first you don’t succeed, try, try again.
Logic will get you from A to Z; Imagination will get you everywhere.
Comfort doesn’t equal happiness.
The whole point of taking pictures is so that you don’t have to explain things with words.
Our company believes in treating all people fairly. Our vision has taken us all over the world to source the best ingredients for our high quality spirits. We believe that all the people involved, in every stage of the process, should be treated equally.
First we spend a great deal of time sourcing the finest Fair Trade ingredients for our spirits:
Organic quinoa from the 3000 m high Altiplano plateau, organic sugar cane grown in the Belizean sun, organic arabica from Mexico, natural juniper berries from Uzbekistan, etc…
Then we carefully ship everything to the famous region of Cognac in France, where the very best master distillers and brewers take over the production process. The heirs of a long line of distillers, they keep French expertise alive while further developing their techniques with a view to excellence.
WHAT IS FAIRTRADE ?
The Fairtrade organization has rigorous standards for farming practices, which ensures our quinoa and other ingredients are all of an exceptional quality.
FAIR. is the world’s first and unique Fairtrade certified spirits brand. We respect about 200 rules to make sure that we pay the farmers at a fair price. It enables them to cover their production costs, live from farming, educate their children and build schools.
We’re happy, the farmers are happy, and we’re sure you’ll be happy with our spirits.
Fairtrade is a global movement to alleviate poverty in ways that are economically, socially and environmentally sustainable.